Real-time call coaching / Cold call coaching
Cold call coaching, while the outbound call is still open
Objeq whispers the next line on your live sales calls. See it answer "Send me an email" →
TL;DR. Cold call coaching here means a line on the rep's screen during the outbound call. Objeq does that only when the call plays in a Chrome tab on a computer. A desk phone has nothing for it to hear.
What the call has to be
Objeq is a Chrome extension with a side panel. It hears the customer through the Chrome tab the call plays in. The call runs in a Chrome tab on a computer, and Objeq sits next to it.
- Google Meet works in Chrome.
- Zoom works when the rep joins from the browser. The Zoom desktop app does not.
- Microsoft Teams works when the rep joins from the browser.
- A browser dialer such as GoHighLevel works, because the call already runs in the tab.
- A desk phone does not work. A call from a mobile phone does not work. There is no tab.
Setup is three steps and about 5 minutes. Install the extension, open the call in a tab, hit Start in the panel. The steps are on how it works.
What happens when the buyer pushes back
Objeq listens to both sides. When the buyer objects, it whispers a 7-step treatment. Only the rep sees the panel. The prospect sees nothing. It does not suggest the next discovery question. Discovery, small talk, and a technical glitch get silence. The rep decides whether to say the line.
No latency number is published. The published claim is narrower: the line is on the rep's screen while the call is still running. The reason that number was withdrawn is on the facts page.
What this does not replace
Objeq does not dial. It does not replace a sequencer, a parallel dialer, or a CRM. If the team's cold calls run in a desktop phone app, this is the wrong tool. That split is mapped on call coaching software and on real-time call coaching. High-volume desk teams are on inside sales coaching software.
Language, price, storage
Hebrew and English run end to end: the transcription, the objection detection, and the whisper. Hebrew is native, not translated from English. The rep picks the call language when the call starts. A buyer who moves between Hebrew and English is still heard. Spanish, French, and any other language are not live yet.
Starter is $99 per seat per month: 20 hours of live calls a month, plus a post-call debrief and coach score. Pro is $149 per seat per month: 40 hours, plus Studio, a manager dashboard, and a leaderboard. Enterprise is custom. There is no platform fee and no seat minimum.
Every account starts with a 3-day trial. The card goes in up front and is charged only when the three days end. Cancel in one click before that and pay nothing. Full refund within 14 days of the first charge. Payments go through Lemon Squeezy as Merchant of Record. Pricing.
Live call audio is processed in memory and is never stored. Transcripts and coaching events are deleted automatically after 90 days. Card numbers and ID numbers spoken on a call are removed from the transcript before it is stored.
From $99 / seat / mo after the trial · card up front, charged only when the 3 days end · cancel in one click
Not ready to hand over a card? Give it "send me an email" and watch it answer. No signup, nothing to install.
Related: Live objection handling · Sales coaching for new SDRs · Objection handling guides · Objection comebacks · Lost deal calculator
Summary. Cold call coaching here means a line on the rep's screen during the outbound call. Objeq does that only when the call plays in a Chrome tab on a computer. A desk phone has nothing for it to hear.